BRANDING AND MEMBERSHIP MAGAZINE

FINN-GUILD

Finn-Guild is a member organisation linking people together through community, language and culture. It works for the benefit of the Finnish-British community in the UK and Finland. Studio EMMI redesigned Finn-Guild’s overall identity and website, emphasising the organisation’s three main services and current events under each sector.

The website is easy to navigate, allowing members to access information about membership and benefits, events and language studies. The site includes a member’s only login area. As part of the project, Studio EMMI has completely overhauled Finn-Guild’s quarterly member magazine. Under the new name ‘Finn-Guild Links’, it reaches the Finnish-British community both in Finland and Britain.

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The renewed corporate design has reinforced our brand promise and has had a huge impact on our members’ engagement and loyalty. It has even had a favourable effect on the number of new members. Our Links magazine’s layout and structure have received very positive feedback from both readers and advertisers.

ANJA ESKELINEN, Managing Director, Finn-Guild

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SERVICES DELIVERED
Logo & overall identity design
Service icons
Brand guidelines
Templates
Stationery
branded patterns
Website design
Magazine design and content
Media card
Social media branding and content