PRESS EVENT: TREND AND COLOUR FORECAST
The Dulux press event ‘Trend and Colour Forecast’ showcased five new trends identified by global experts, in partnership with AkzoNobel’s aesthetics centre. The launch event focused on colourful room sets, showing the themes and colours in context.
Studio EMMI and Chrissie Macdonald were commissioned to design three spaces using the new colour schemes. A seminar room with an elevated stage and large painted hoops piled up at various heights, functioned as the room for talks and presentations. The infographic room explained the process behind colour trend forecasting, using wooden and metal plants on an outdoor balcony to showcase paints among real greenery. A conceptual shed further highlighted bright ways of using wood paint colours, inspiring press and blog writers to introduce the colours to
a wider audience.